About Me

Beautiful Ruby Necklaces

Six months ago, my younger sister married her best friend in a beautiful, church ceremony. I was one of the four bridesmaids in her wedding. The bridesmaid dresses were short and black. The shoulders and backs of the dresses were made out of black lace. Because my sister’s color scheme was red and black, she decided to purchase all of her bridesmaids a gorgeous, ruby necklace to wear with their black dresses. These sterling silver necklaces contained ruby beads and crosses made out of white topaz stones. On this blog, I hope you will discover the best kinds of ruby jewelry items to buy the bridesmaids in your upcoming wedding. Enjoy!

Beautiful Ruby Necklaces

Keep Your Business Successful Through Marketing Automation And A Varied Bead Stock

by Luis Cabrera

When you are catering to your customers who need beads for all of their crafting projects, it's important to have a wide variety of beads in stock. Finding the right wholesale supplier for your business is essential to having the beads you need. From charlotte beads to true-cut seed beads, the more versatile your stock is, the more likely customers will continue to come back to your store for each project they have going on. 

Understand Your Customer Base

To understand what your clients are searching for on your website, you need to keep track of search queries. This is done easily with marketing automation software designed to hone in on what your customers are looking for when they find your business. By looking through the search queries that your customers have typed in, you can get a better understanding of what your customers want and what brings them to your website in the first place.

Allow Customers to Sign Up for SMS Texting Services

When you own a bead business, you want your customers to come to you first to look for supplies. With a SMS texting service in place, you have customers sign up to receive deals or discounts that you have to offer. This provides you with a direct, instant way to reach your customers. You send messages to every customer that has signed up, or to a select group whenever you want to let your customers know about a new product, or a limited time sale. This is a great way to introduce a new line of charlotte cut seed beads that you have secured for the new lineup.

Technology and Good Customer Service Are Important

It doesn't matter what type of business you are running when it comes to customer service and the use of technology. In order for your customers to be satisfied, you have to provide excellent customer service all of the time. You need to make sure that your website is up to date, and that customers are able to order from you using multiple devices such as computers, smart phones and tablets. When your website is easy to access through a variety of devices, you have a higher chance of successful sales.

When you are running a business and you need to purchase wholesale stock, keeping your stock varied is as important as understanding your customer base and giving them the products they want from your supplier. Contact a business, such as the Har-Man Importing Corp for more information.